Beatus Mídias runs paid traffic for restaurants in Bakersfield, California. We build Meta, Google and TikTok campaigns that send orders to your own channel, not a marketplace, so you keep the margin and the customer relationship.
Bakersfield has one of the most well-documented Basque-immigrant food-culture legacies in the United States. The Kern County Basque Club was founded in 1938 by descendants of Basque sheepherders who settled in the area, and that heritage never became a museum piece. Wool Growers Restaurant, a family-owned Basque restaurant in Old Town Kern, still serves family-style Basque menus today, the kind of meal that gets talked about long after the check is paid.
The market behind that food story is real. Bakersfield's city population is approximately 403,000, and the Bakersfield-Delano metro area is home to roughly 909,000 residents, a base large enough to support consistent demand for a restaurant that knows how to reach it.
Looking at other markets? See our work in Boise, Tulsa, Richmond, Grand Rapids, Chattanooga, Providence, Tucson, Durham, Madison, Huntsville, Omaha, Spokane, Wichita, Louisville, Baton Rouge, Worcester, Albuquerque, Colorado Springs, Cincinnati, Springfield, Des Moines, Salt Lake City, Augusta, Reno, Savannah, New Haven, Charleston, Milwaukee, St. Louis, Sacramento, Buffalo, New Bedford, Amarillo, Boulder and Tampa, or head back to the full method.
Bakersfield has one of the most well-documented Basque-immigrant food-culture legacies in the United States. The Kern County Basque Club was founded in 1938 by descendants of Basque sheepherders, and Wool Growers Restaurant has kept the tradition alive with family-style Basque menus that are still served today. That kind of documented food heritage is a real hook for a restaurant marketing story.
Yes. Bakersfield's city population is approximately 403,000, and the Bakersfield-Delano metro area is home to roughly 909,000 residents, a large enough base to support consistent paid-ads demand for a restaurant that positions itself well.
Your ad spend is separate from the agency's management fee, and you set the ad budget directly. Beatus starts with a free audit to size the right budget for your restaurant's current stage, with no long-term lock-in contract.
Yes, that is the core of what we do. Instead of paying up to 30% commission per order to a marketplace, we build campaigns that send Bakersfield customers to your own ordering channel: your site, app or direct line, so you keep the customer relationship and the margin.
Tell us a bit about your business. Free audit within 24 hours, no lock-in contract.
