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Paid traffic & AI for dental practices

More booked patients for your practice, not just more clicks.

Google Ads, Meta Ads and an AI assistant that answers every new patient inquiry in seconds, day or night, so the leads you pay for end up on your schedule.

Get my free audit → How it works

$40M+Revenue generated for clients

+80Businesses served

4 yrsIn business

Aggregate results across the agency's full client base since 2022, in all niches. Figures converted from Brazilian reais at an approximate exchange rate.

Where we work

Google AdsMeta AdsGoogle Business ProfileText & chatWhatsAppAI assistant

Beatus Mídias is a dental marketing agency focused on paid traffic and AI. We run Google Ads and Meta Ads for dental practices, answer every new patient inquiry in seconds with an AI assistant on text, chat or WhatsApp, and track cost per booked patient, not cost per click, so you know exactly what each new patient costs.

The problem

You're paying for leads that never become patients.

If two or more of these sound familiar, the problem isn't the ads. It's what happens after the click.

Leads arrive after hours

Many inquiries come in at night and on weekends, when the front desk is closed. By morning, some have already booked elsewhere.

Nobody calls back fast enough

Phones, check-ins and insurance questions come first. A new patient who waits goes cold.

Reports show clicks, not patients

Impressions and clicks look busy, but nobody can tell you how many people actually sat in the chair.

High-value cases stall

Implant, aligner and cosmetic leads ask about price, get a vague answer and disappear.

No-shows and empty hygiene slots

Patients book and forget, and recall reminders go out late or not at all.

We fix that.

Ads that reach the right people, a reply in seconds and follow-up until the visit is booked. Scroll to see how.

"No campaign starts here without one question: what does a new patient cost you, and what are they worth?"

That answer separates strategy from guesswork, and it guides every dollar we spend on your behalf.

What we do

A complete new-patient system for your practice.

From the ad someone sees to the appointment on your calendar and the recall visit months later, we handle every step.

Google Ads for dentists

Search campaigns for the treatments you want more of, from emergency visits to implants, aimed at people already looking for a dentist near them.

Meta Ads

Facebook and Instagram campaigns for elective and high-value care, with creative built around your real practice and team.

AI patient assistant

Replies to every inquiry in seconds by text, chat or WhatsApp, answers from information you approved and offers appointment times. Your team takes over anytime.

CRM & recall

Every lead and patient in one pipeline, with follow-up for people who didn't book, no-shows, unscheduled treatment and hygiene recall.

Live dashboard

Cost per lead, cost per booked appointment and cost per new patient in one place. You see where every dollar goes.

Front desk training

We review how new patient calls and messages are handled and train your team to turn more of them into appointments.

Our method

How we turn a click into a booked patient.

Think

Strategic audit

Before spending a dollar, we study your treatments, capacity, payment mix and the area your patients come from.

Launch

Campaigns & AI

We build the campaigns and the creative, connect the AI assistant to your channels and send every lead to one pipeline.

Optimize

Weekly iteration

We track cost per booked patient every week and move budget to the treatments and audiences that actually book.

Retain

Recall & reviews

Confirmations, recall and review requests keep patients coming back and help the next one choose you.

Built for healthcare

Marketing that respects the rules of dentistry.

Healthcare advertising has more rules than most industries. We work inside them.

Location and intent, not patient data

Google and Meta restrict health-based targeting. Campaigns are built around your area and what people search for.

You approve every ad

State dental boards can regulate how dentists advertise. Nothing goes live without your review and approval.

Messages with consent

Follow-up, confirmation and recall messages go only to people who agreed to receive them.

Where we work

Dental marketing in every state capital.

We work remotely with dental practices anywhere in the US. These are the 50 state capitals we're focused on right now.

Montgomery, ALCapital of Alabama Juneau, AKCapital of Alaska Phoenix, AZCapital of Arizona Little Rock, ARCapital of Arkansas Sacramento, CACapital of California Denver, COCapital of Colorado Hartford, CTCapital of Connecticut Dover, DECapital of Delaware Tallahassee, FLCapital of Florida Atlanta, GACapital of Georgia Honolulu, HICapital of Hawaii Boise, IDCapital of Idaho Springfield, ILCapital of Illinois Indianapolis, INCapital of Indiana Des Moines, IACapital of Iowa Topeka, KSCapital of Kansas Frankfort, KYCapital of Kentucky Baton Rouge, LACapital of Louisiana Augusta, MECapital of Maine Annapolis, MDCapital of Maryland Boston, MACapital of Massachusetts Lansing, MICapital of Michigan Saint Paul, MNCapital of Minnesota Jackson, MSCapital of Mississippi Jefferson City, MOCapital of Missouri Helena, MTCapital of Montana Lincoln, NECapital of Nebraska Carson City, NVCapital of Nevada Concord, NHCapital of New Hampshire Trenton, NJCapital of New Jersey Santa Fe, NMCapital of New Mexico Albany, NYCapital of New York Raleigh, NCCapital of North Carolina Bismarck, NDCapital of North Dakota Columbus, OHCapital of Ohio Oklahoma City, OKCapital of Oklahoma Salem, ORCapital of Oregon Harrisburg, PACapital of Pennsylvania Providence, RICapital of Rhode Island Columbia, SCCapital of South Carolina Pierre, SDCapital of South Dakota Nashville, TNCapital of Tennessee Austin, TXCapital of Texas Salt Lake City, UTCapital of Utah Montpelier, VTCapital of Vermont Richmond, VACapital of Virginia Olympia, WACapital of Washington Charleston, WVCapital of West Virginia Madison, WICapital of Wisconsin Cheyenne, WYCapital of Wyoming

From the blog

Dental marketing guides.

Practical, no-hype guides on ads, follow-up and the numbers that matter.

Playbook

How to Get More New Patients for Your Dental Practice

A practical system to get more new dental patients: search ads for urgent needs, Meta ads for elective care, a fast reply to every inquiry and tracking by booked patient.

Google Ads

Google Ads for Dentists: What to Bid On and How to Measure It

How dentists should run Google Ads: which treatments to target, how to set the area, why negative keywords matter and how to track booked patients instead of clicks.

AI Assistants for Dental Practices: What They Should and Shouldn't Do

What an AI assistant should do for a dental practice: reply to every inquiry in seconds, answer from approved information, offer appointment times and hand clinical questions to the team.

All dental marketing articles →

Questions dentists ask us.

How do dentists get more new patients from online ads?

By pairing ads with a fast reply. Google search ads reach people looking for a dentist right now, and Meta ads create interest in elective care such as aligners and implants. Beatus adds an AI assistant that answers every inquiry in seconds and follow-up until the visit is booked, so the leads you pay for end up on your schedule.

How much does it cost to hire a dental marketing agency?

There are two separate costs: your ad spend, which you set and which goes straight to Google and Meta, and the agency's management fee. Beatus starts with a free audit to size a budget your schedule can absorb, with no long-term lock-in contract. We measure the result as cost per booked patient, not cost per click.

Should a dental practice use Google Ads or Facebook ads?

Usually both, with different jobs. Google search ads capture urgent and high-intent demand, such as emergency visits, new patient exams and implants. Facebook and Instagram ads work better for elective care people postpone, such as aligners, whitening and veneers. The budget split depends on which treatments you want more of and your capacity.

What does the AI patient assistant actually do?

It replies to every new inquiry by text, chat or messaging app within seconds, day or night. It answers common questions using only information your practice approved, offers appointment times and hands the conversation to your team whenever needed. It never diagnoses or gives clinical advice, and anything urgent goes straight to a person.

Do you need access to our patient records?

No. Campaigns are built around location and search intent, not patient data, since Google and Meta restrict health-based targeting. If you want the AI assistant connected to your scheduling software, we first review with your team which data it can access, where conversations are stored and who can see them, before anything goes live.

Do you work with dental practices outside these state capitals?

Yes. Beatus works remotely with dental practices anywhere in the United States. The state capitals listed here are where we are focusing our local pages right now, but campaigns are planned around your own practice, treatments and the area your patients come from, wherever you are.

Ready to fill your schedule with new patients?

Tell us about your practice. Free audit within 24 hours, no lock-in contract.

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