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Dental marketing · Albany, NY

Dental marketing in Albany that books patients, not just clicks.

Google Ads, Meta Ads and an AI assistant that answers every new patient inquiry in seconds, day or night, so the leads you pay for end up on your schedule.

$40M+Revenue generated for clients
+80Businesses served
4 yrsIn business

Aggregate results across the agency's full client base since 2022, in all niches. Figures converted from Brazilian reais at an approximate exchange rate.

Where we work
Google AdsMeta AdsGoogle Business ProfileText & chatWhatsAppAI assistant

Beatus Mídias is a dental marketing agency serving practices in Albany, New York. We run Google Ads and Meta Ads for dentists, answer every new patient inquiry in seconds with an AI assistant on text, chat or WhatsApp, and track cost per booked patient, not cost per click, so you know exactly what each new patient costs.

The problem

You're paying for leads that never become patients.

If two or more of these sound familiar, the problem isn't the ads. It's what happens after the click.

Leads arrive after hours

Many inquiries come in at night and on weekends, when the front desk is closed. By morning, some have already booked elsewhere.

Nobody calls back fast enough

Phones, check-ins and insurance questions come first. A new patient who waits goes cold.

Reports show clicks, not patients

Impressions and clicks look busy, but nobody can tell you how many people actually sat in the chair.

High-value cases stall

Implant, aligner and cosmetic leads ask about price, get a vague answer and disappear.

No-shows and empty hygiene slots

Patients book and forget, and recall reminders go out late or not at all.

We fix that.

Ads that reach the right people, a reply in seconds and follow-up until the visit is booked. Scroll to see how.

"No campaign starts here without one question: what does a new patient cost you, and what are they worth?"

That answer separates strategy from guesswork, and it guides every dollar we spend on your behalf.

What we do

A complete new-patient system for your practice.

From the ad someone sees to the appointment on your calendar and the recall visit months later, we handle every step.

01

Google Ads for dentists

Search campaigns for the treatments you want more of, from emergency visits to implants, aimed at people already looking for a dentist near them.

02

Meta Ads

Facebook and Instagram campaigns for elective and high-value care, with creative built around your real practice and team.

03

AI patient assistant

Replies to every inquiry in seconds by text, chat or WhatsApp, answers from information you approved and offers appointment times. Your team takes over anytime.

04

CRM & recall

Every lead and patient in one pipeline, with follow-up for people who didn't book, no-shows, unscheduled treatment and hygiene recall.

05

Live dashboard

Cost per lead, cost per booked appointment and cost per new patient in one place. You see where every dollar goes.

06

Front desk training

We review how new patient calls and messages are handled and train your team to turn more of them into appointments.

Dental marketing in Albany

How we work with dental practices in Albany, New York.

Albany is the capital of New York, with an estimated 101,698 residents in July 2025, according to the U.S. Census Bureau. Patients here search, compare reviews and message practices like everywhere else, which means the practice that shows up in the right place and answers first usually gets the appointment.

Dentists in New York are licensed by the New York State Education Department, with the State Board for Dentistry advising on the profession. State dental boards can regulate how dentists advertise, for example how specialties and claims are described, so every ad we write is reviewed and approved by your practice before it goes live.

  • Google search campaigns limited to the area around your practice in Albany, split by treatment.
  • Meta ads for elective care, shown to people within a realistic drive of your office.
  • An AI assistant that answers new patient inquiries from Albany in seconds, including nights and weekends.
  • Follow-up, no-show and recall messages, with the patient's consent, so booked visits actually happen.
  • A live dashboard with cost per booked patient, reviewed with you on regular calls.

Nearby state capitals: Hartford, CT, Concord, NH, Montpelier, VT, Providence, RI.

Our method

How we turn a click into a booked patient.

Think

Strategic audit

Before spending a dollar, we study your treatments, capacity, payment mix and the area your patients come from.

Launch

Campaigns & AI

We build the campaigns and the creative, connect the AI assistant to your channels and send every lead to one pipeline.

Optimize

Weekly iteration

We track cost per booked patient every week and move budget to the treatments and audiences that actually book.

Retain

Recall & reviews

Confirmations, recall and review requests keep patients coming back and help the next one choose you.

Built for healthcare

Marketing that respects the rules of dentistry.

Healthcare advertising has more rules than most industries. We work inside them.

Location and intent, not patient data

Google and Meta restrict health-based targeting. Campaigns are built around your area and what people search for.

You approve every ad

State dental boards can regulate how dentists advertise. Nothing goes live without your review and approval.

Messages with consent

Follow-up, confirmation and recall messages go only to people who agreed to receive them.

Where we work

Dental marketing in every state capital.

We work remotely with dental practices anywhere in the US. These are the 50 state capitals we're focused on right now.

Montgomery, ALCapital of AlabamaJuneau, AKCapital of AlaskaPhoenix, AZCapital of ArizonaLittle Rock, ARCapital of ArkansasSacramento, CACapital of CaliforniaDenver, COCapital of ColoradoHartford, CTCapital of ConnecticutDover, DECapital of DelawareTallahassee, FLCapital of FloridaAtlanta, GACapital of GeorgiaHonolulu, HICapital of HawaiiBoise, IDCapital of IdahoSpringfield, ILCapital of IllinoisIndianapolis, INCapital of IndianaDes Moines, IACapital of IowaTopeka, KSCapital of KansasFrankfort, KYCapital of KentuckyBaton Rouge, LACapital of LouisianaAugusta, MECapital of MaineAnnapolis, MDCapital of MarylandBoston, MACapital of MassachusettsLansing, MICapital of MichiganSaint Paul, MNCapital of MinnesotaJackson, MSCapital of MississippiJefferson City, MOCapital of MissouriHelena, MTCapital of MontanaLincoln, NECapital of NebraskaCarson City, NVCapital of NevadaConcord, NHCapital of New HampshireTrenton, NJCapital of New JerseySanta Fe, NMCapital of New MexicoAlbany, NYCapital of New YorkRaleigh, NCCapital of North CarolinaBismarck, NDCapital of North DakotaColumbus, OHCapital of OhioOklahoma City, OKCapital of OklahomaSalem, ORCapital of OregonHarrisburg, PACapital of PennsylvaniaProvidence, RICapital of Rhode IslandColumbia, SCCapital of South CarolinaPierre, SDCapital of South DakotaNashville, TNCapital of TennesseeAustin, TXCapital of TexasSalt Lake City, UTCapital of UtahMontpelier, VTCapital of VermontRichmond, VACapital of VirginiaOlympia, WACapital of WashingtonCharleston, WVCapital of West VirginiaMadison, WICapital of WisconsinCheyenne, WYCapital of Wyoming
From the blog

Dental marketing guides for practices in Albany.

Practical, no-hype guides on ads, follow-up and the numbers that matter.

All dental marketing articles →

Questions from dentists in Albany.

How can a dentist in Albany get more new patients?

By combining Google search ads around Albany, Meta ads for elective treatments and a reply to every inquiry within minutes. Beatus runs the campaigns, answers new patient messages with an AI assistant day or night, and follows up until the visit is booked, measuring cost per booked patient instead of clicks.

Do you work with dental practices in Albany remotely?

Yes. Beatus works remotely with dental practices in Albany and across New York. We plan the campaigns around your treatments and the area your patients travel from, connect the AI assistant to the channels where inquiries arrive, and review results with you on a live dashboard and regular calls.

Who regulates dental advertising in New York?

Dentists in New York are licensed by the New York State Education Department, with the State Board for Dentistry advising on the profession. State dental boards can regulate how dentists advertise, for example how specialties and claims are described, so every ad we write is reviewed and approved by your practice before it goes live. When in doubt about a specific claim, check the board's current rules.

How much does it cost to hire a dental marketing agency?

There are two separate costs: your ad spend, which you set and which goes straight to Google and Meta, and the agency's management fee. Beatus starts with a free audit to size a budget your schedule can absorb, with no long-term lock-in contract. We measure the result as cost per booked patient, not cost per click.

What does the AI patient assistant actually do?

It replies to every new inquiry by text, chat or messaging app within seconds, day or night. It answers common questions using only information your practice approved, offers appointment times and hands the conversation to your team whenever needed. It never diagnoses or gives clinical advice, and anything urgent goes straight to a person.

Ready for more booked patients in Albany?

Tell us about your practice. Free audit within 24 hours, no lock-in contract.

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